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ONLINE REPUTATION MANAGEMENT

What is Reputation Management Services?

Reputation marketing is a specialized version of brand marketing. Companies devote a great deal of time and resources to branding their business, with more attention devoted to digital branding than ever before. Reputation marketing refers to the real-time brand identity that businesses capture from online comments, reviews, complaints, and critiques that come from their customers. Word of mouth is more powerful than ever, only now it comes in the shape of blog comments, Google business reviews, re-tweets, Facebook likes, and sharing/liking/following on every social media platform possible. Reputation marketing allows your business to take what consumers are already saying about your products or services, and leverage it for your own use, to increase your industry ratings and, ultimately, your revenue.Online reputation management features as follows

Create A Presence On Any And All Relevant Web Properties./li>
Don't Neglect Your Social Media Accounts.
Consider Your Brands And Products.
Protect Individuals Associated With The Business.
Implement Authorship Where Applicable
Don’t Get Into Online Arguments
Listen
Apologize

Why Reputation Management Required?How insight help you??

We improve your online reputation and create new opportunities for your business. We have a team of experienced writers and search engine optimization experts that collectively works to improve and protect your personal and your brand’s reputation. Additionally, all our campaigns are designed to give you better visibility on the Internet. Whether you have negative reviews, misleading comments or undesirable words in search query autocomplete suggestions, we can help by utilizing one or more of the following as a part of process.

We Ask your customers to write reviews.
Expand your presence.
Remove ads from your website.
Encourage customers to upload their photos.
Publicly respond to customer complaints.
Start prioritizing your blog
Partner with social influencers/li>
Showcase customer testimonials

Protect your brand with reputation management.

We help build positive reviews.Online reviews can be one of the biggest threats to your online reputation. They can also become one of the best ways to build and maintain a positive brand image. We produce reputation management campaigns that focus on transforming your online reviews from a liability into a powerful asset. Online reviews are a way to show potential buyers the benefits of your brand by communicating through those you've sold to in the past, making for a compelling marketing tool and method of protecting your online reputation.
Build Powerful Online Profiles for Visibility.One of the best ways to remove or prevent negativity is to ensure that your business has a presence online in all the places where it matters. We work to ensure that your business is registered on a number of different business registries, social media websites, and review websites to get your name out there. We also ensure that positive coverage of your brand is prominent on each of these websites by making sure you have news and information posted. In addition, we provide positive reviews and case studies on your behalf through each channel.

Online Brand Audit

Identifying unfavorable search results of your brand and prioritizing restoration actions accordingly and We'll submit newsworthy press releases on behalf of your company that will display prominently in search results.

Content Development & Forum

We search forums for negativity and make meaningful positive posts about your brand online.Also Writing and publishing positive content about your brand on high authority sites and blogs

Search Engine Optimization

Promoting positive content for your brand onto the first page of Google and also Our team will identify competitors who have posted negativity about your brand and suppress the content through all channels.

Social Network Analysis

Analyzing social media conversations about your brand and converting the negatives into positive and also We manage social media accounts for maximum visibility of positive feedback.

Online Reviews and Forums

Obtaining positive customer reviews on relevant sites and forums, and suppressing negative results.Positive reviews on a number of review websites will help produce positive results and further protect your brand online.

Blog Posts

We publish articles on your website and other major sites to get interesting positive stories about your brand into search results.

Google Review Management

Google reviews to increase conversions. Your customers are searching Google to find you. It is increasingly important to have positive reviews from your customers on Google's My Business platform. Having positive reviews gives you a number of benefits, including increased foot traffic to your retail location, increased consumer confidence in your brand, and the ability to receive feedback directly from your clients. We provide you with the assistance you need to get positive reviews for your business while taking a proactive approach to prevent negativity from taking over your online presence.

Let Google Business Reviews Be a Great Asset to Your Sales Process.

When a negative experience occurs, it’s vital that your business reaches out to the client as quickly as possible. We monitor your reviews, identify negative or neutral reviews, and work with your team to ensure we have the right response to help rectify the issue and turn it into a positive.

Review Analysis We analyze your reviews to understand the sentiment behind them and compile feedback.
Engagement Responding to both positive and negative reviews ensures that your clients and potential customers understand you're invested in your business.
Positive Reinforcement By reinforcing the user's positive reviews, other users may be compelled to leave reviews, too. Reinforcement occurs online and offline.
Review Generation We help you generate more reviews for your My Business profile.
Automation Our team will prepare a list of actionable items to help you increase review generation and ensure positive feedback.
Sentiment Analysis Our custom reports take into consideration your goals and objectives and the progress made toward them.

Generate reviews on Google's listings.

Having positive reviews increases sales by 270%.

Our team is constantly looking for new opportunities to generate positive reviews from their customers. We create a plan to engage with your local audience to naturally convince them to leave a positive review. Your satisfied customers will be willing to help your growing business by leaving a positive review on your profile, making it more visible to those considering doing business with your company. Our comprehensive approach ensures your whole customer base is aware of your efforts to ensure the maximum number of positive reviews..

Reward your Google reviewers

Get more reviews through positive reinforcement. One of the best ways we can generate positive reviews from your customers is through positive reinforcement across your entire online presence. We take steps to ensure that every positive review is highlighted in social media and that clients leaving a review will be contacted and personally thanked for those reviews. This drives your clients to recommend their friends and family to do the same thing. Our team takes on the task of outreach and ensures that your message is tailored to your company.

Why ORM is not Optional but MANDATORY?

There are tons of benefits of affiliate marketing without any investment on branding,advertisement,Prmotions with Some of them have been highlighted below:

Search :85% of consumers use the Internet for research before making a purchasing decision
Reputation :87% of people believe the CEO’s reputation is an important part of a company’s reputation
Trust :88% of consumers trust online reviews and make decisions based on that.
Publicity : 83% of companies will be at a risk of falling prey to negative publicity and scams

Reputation Management FAQs

1. What factors influence your online reputation?

Your online reputation is impacted by what you post online and what others say about you or your business online. The total amount and visibility of positive, negative, and neutral content when people search online for your name, company, brand, products or services determine your online reputation.

2. How does online reputation management work?

Google relies on a complex algorithm to determine which search results appear on what page. High authority content is likely to rank among the first results for any search term, while low authority content may not rank at all. Reputation management companies seek to influence search results by improving the authority and search visibility of positive content to promote a company, product or individual.

3. Who needs reputation management?

Everyone. Doctors, attorneys, small business owners, accountants, consultants, freelancers and contractors need a positive online image. If you are looking for a job, applying to school, dating online or seeking new clients or customers, your first impression will be online. Every business knows that customers and clients are researching products and services online before deciding to buy. Brand management is more important than ever before and a positive reputation is your most valuable asset.

4. Why do you need reputation management??

Primarily we use Core PHP & Codeigniter to build websites and portals. Customised coded sites are considered more secure, expandable, lightweight and easy to manage. We don't work on OPENSOURE CMSs like Joomla, Wordpress, Magento, Opencart etc because - an opensource website depends on unreliable plugins and modules to add features and they often get viruses/infected, customisation is costly, Open source code is often targeted by hackers - biggest downside of an opensource website is that its security (According to Sucuri’s Hacked Website Trend Report, about 75% of hacked websites are using WordPress.), often required to install updates in opensource.
The online world has enabled people to be crueler and more hurtful than they would ever be offline. Doctors, attorneys, small business owners, accountants, consultants, freelancers and contractors need a positive online image. If you are looking for a job, applying to school, dating online or seeking new clients or customers, your first impression will be online. Every business knows that customers and clients are researching products and services online before deciding to buy. Reputation management online is more important than ever before and a positive reputation is your most valuable asset.

5. What are the benefits of online reputation management??

The internet does not forgive. It does not forget. And its influence continues to grow. Negative online content has destroyed relationships, devastated careers and ruined businesses.
A positive online reputation is your most valuable asset in today’s digital world.
From the Pope to your local pub, no one is immune from attacks online and reputation risk is a reality for every person and every business. Large companies help manage risk by hiring an expensive PR firm, but the efforts of a small, local business is typically no match for the influence of TripAdvisor, Yelp or Google My Business.
For individuals, your online image can impact every stage of employment, from recruitment to career advancement.
Business owners and professionals also need to be concerned about online reputation. We work regularly with clients the following verticals: Lawyers and Law Firms, Accountants, Brokers and Investment Advisers, Insurance Agents, Restaurants, Hotels, Car Dealers, Chiropractors, Psychologists / Therapists, Dentists, Doctors / Physicians, Hair Salons / Beauty Professionals, Home Repair (Plumbers, Electricians, Locksmiths), Real Estate Agents.

6. Can you work on my existing website?

Sure. But, before that we need to have a chat to know the technology your website has been built on and what's your requirements. If your website is on PHP or CI, we will surely work on your existing website. But if your website is on Joomla, Wordpress or any other open source, we will strongly recommend you to get your website redesigned by us on Core PHP or Codeigniter for better security, SEO and performance. We don't work on Dot Net Websites.

7. Can you help me write content for my website?

Definitely. We have in-house experienced copywriters, we can write SEO friendly & engaging content for your website.

8. Are your websites SEO friendly?

Insight is popular for developing SEO friendly websites. Our websites are fully SEO optimised with on page optimisation - title, meta tags, content optimisation, image optimisation, header tag optimisation, hyperlink optimisation, xml sitemap etc. We do complete SEO tool implementation. For advanced SEO, you can opt for a dedicated SEO Package.

9. How much does Online Reputation Management cost??

Online reputation management can cost as little as $180 to as much as $5,00 monthly. There is no “one size fits all” when it comes to online reputation management, every project is unique and customized for each and every client. The cost for a successful online reputation management project is based on several important considerations:

>The strength of the negative content (e.g., news articles have greater authority than a blog post or forum comment);
>The number of negative mentions (multiple negative results are more challenging than a single negative result)
>The visibility of the content (i.e., a search result appearing in positions 3, 4, 5 is more difficult to remove from Page 1 than a search result in positions 8, 9 or 10);
>The amount of alternative positive content available to promote (e.g., social profiles, positive news articles, etc.);
>How much new content creation will be necessary (i.e., more new content creation will increase costs).